Section B: Investigating Media industries & audiences.

.Define the relevvant key terms

 

.Convergence-The merging of mass communication outlets.- game apps

 

.Global Implications- The conclusion that can be drawn from something although it is not explicitly stated.

 

.High Concept Films- Having a striking and easily communicable idea.

 

.Media Conglomerates- A company that owns numerous companies involved in Mass Media enterprises.

 

.Vertical Integration- The combination in one firm of two or more stages of production normally operated by separate firms.

 

.Horrizontal Intergration- A merger or takeover between two or more companies with the same business activities.

 

.Distribution- The action of sharing something out among a number of recipients.

 

.Exhibition- A display or demonstration of a skill

 

.Classification- The action or process of classifying something

 

.Synergy-  when one media promotes another, for example when a song is played in the backround

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